Fill Your Practice with Interesting, Challenging, And Fully-Reimbursable Cases
As a gynecologist, you face a lot of challenges. Malpractice premiums have soared and can come to hundreds of thousands of dollars per year. Declining insurance reimbursements exacerbate the situation. Seeing more cash-paying elective procedure is the ideal solution, but this presents its own set of difficulties.
In this climate, having a generic, mass-marketing plan is no longer optional; word of mouth, referrals and one-size-fits-all advertising methods are no longer sufficient. Independent OBGYN practices must figure out how to be better than everybody else at something. You can be a small practice and good, but you can’t be small and average.
At docero, we work with you to overcome challenges unique to the OBGYN specialty and help you achieve your business goals by creating a tailored marketing plan. Our strategies for OBGYNs will:
- Attract the specific type of patient you want, such as endometrial ablations or infertility cases
- Increase the number of high-reimbursement patients your practice sees while decreasing the number of low-reimbursement cases
- Protect your practice from encroaching competition such as rival specialties, large and small group practices, solo practitioners, and even hospitals
OBGYN Marketing Plan
Effective marketing for OBGYNs relies on projecting a certain image – trusted practitioners and a safe, comfortable office environment. Taking this approach and pairing it with our proven medical marketing strategies, your independent practice will standout among the “average” OBGYN practices.